Polo Hotel & Spa - Brand design & roll out.

We were commissioned to design the new brand of a New £13m Luxury Boutique Hotel & Spa located on the Dallas Burston Polo Estate. The identity had to have its own unique look and feel complimented with a tasteful colour palette to harmonise with the interior design vision. The Roman laurel leaves were inspired from the eclectic roman art and architecture within the hotel so we purposefully crafted the identity into a horseshoe shape to tie it in with the overall estate history of Polo.